Lou Gherig’s disease seems to be a serious thing and people are doing something about it. Noted personalities from major multinational companies are doing the Ice Bucket Challenge and nominating others to do the same to spread awareness about the disease.
Microsoft’s Phil Spencer and Sony’s Shawn Layden both have undergone the challenge and have nominated others as well.
Notch had nominated Phil Spencer and he nominates Shuhei Yoshida from Sony, Reggie Fils-Aime from Nintendo and Gabe Newell from Valve. Meanwhile Layden nominates Bobby Kotick from Activision, Tony Bartel of GameStop, and Jim Ryan from PlayStation Europe.
Check out the videos below.