PS Meeting 2013 was a huge success for Sony with over 3 million people tuning in live to watch the PS4 unveil.
But one thing that surprised everyone was why Sony didn’t show the actual console at the event. Kaz Hirai, CEO of Sony, explained why they didn’t do that in a video interview with BBC.
“I think that, you know, we still have a long ways to go before the actual product launch and there are going to be a lot of opportunities for us to talk about and provide additional details on the PlayStation 4,” he said.
“It wasn’t actually a launch, we just talked about the console and there will be more information to come, but it keeps people guessing and that’s a good thing.”
He also said that his main priority was turning around the company’s fortunes.
“The number one thing I need to continue to push on is to really share and convey the sense of urgency to turn the company around especially the electronics business.”