AMD Dismisses Nvidia’s Poor Console Margin Claims – “Sour Grapes”


AMD thinks that Nvidia’s reaction to missing out on all next-gen contracts and citing poor console market margins as an excuse is a case of “sour grapes”. In an interview with GamingBolt, AMD’s PR lead for gaming and enthusiast in graphics Robert Hallock, shared his thoughts on what he thought about Nvidia’s comments.

“The position seems a bit like sour grapes to me,” he revealed. “The reality, according to industry legends like John Carmack (citation), is that the standardization of console hardware will, in his words, ‘make it cheaper and easier to develop games for multiple platforms.’

“And, he continues, that will improve the quality of games as devs spend time polishing them, rather than juggling architectural particulars. We are very proud to help enable this sort of ecosystem for game developers, and excited that such an ecosystem runs almost unilaterally on our hardware. I can’t imagine why anyone would willingly cede such a favorable situation.”

AMD still has a long way to go to match Nvidia in profits but this will most definitely help the company in doing that, provided the PS4, Xbox One and Wii U, smash all sales records of the previous generation. The company’s deal with Microsoft for the Xbox One was valued to be around $3 billion.

Tell us what you think in the comments section below.

Thanks, GamingBolt.


  1. mus1CKFps

    August 19, 2013 at 4:39 pm

    sad to say NVidia is just jelly, because they didn’t get to the party with a better deal then AMD and this is coming from someone who uses NVidia GPU

    • Gamechup

      August 19, 2013 at 4:54 pm

      Yeah, Nvidia GPUs are awesome but their attitude isn’t that great.

    • Dakan45

      August 19, 2013 at 5:19 pm

      Nvidia is not jelly you idiot.

      They stated clearly it doesnt worth the money they gave them and so weak ass amd gone for it because they are CHEAP and their stocks have suffered. What happen to ATI eh? couldnt keep their own company running thats what happened.

      Nvidia has been saying that the pc market is growing since 2011. So they were “jelly” even back then?

      It trully makes me facepalm how clueless you people are and run into assumptions.

      • mus1CKFps

        August 19, 2013 at 5:21 pm

        LOL Do you follow people from Gamingbolt to othersites just to tell them how wrong they are ? butthurt much ?

        • Dakan45

          August 19, 2013 at 5:29 pm

          No but you are so butthurt that all i had to do so is google “amd dismisses” and bumped itno you here.

          Sure when nvidia and crytek said consoles are weak they are “butthurt” when amd and sony say they are awesome, they are scientificaly proven facts…its not like they made the damn things and so are biased about it.

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